The new ‘Not a Hedge Fund’ app by Titan is ready to give upscale millennials a more sophisticated way to play the markets. Titan believes all customers should have the same opportunities to invest as the wealthy, so the company created an app to democratize access.

To sign up, all you need is to fill out the risk profile and fund the $1,000 minimum investment. Then Titan takes over and handles the work with a 1 percent fee. The investing service makes long-side purchases of shares among the top 20 public stocks held by hedge funds. Titan will invest your money in an equal-weighted portfolio focused on top performing and long-term hedge funds. “We believe in investing in a concentrated group of world-class companies with the mindset of a long-term business owner,” says Titan.

“We’re all 28 to 30 years old,” says co-founder Clayton Gardner about his team. “We want to actively invest and participate in the market but most of us who don’t have experience have no idea what we’re doing.”

Titan enables the chance to instantly buy the most reputable stocks without having to stay focused on the market. “We all came from the world of having worked at hedge funds and private equity firms like Goldman Sachs. We spent five years doing that and ultimately were very frustrated that the experiences and products we were building for wealthy people were completely inaccessible to people who weren’t rich or didn’t have a fancy suit,” Gardner says. “Instead of charging high fees, we can use software to bring the products directly to consumers.”

Titans philosophy is to grow an investor’s capital over the long term and enable them to become better investors. “While there are many ways to do that, we are firm believers in one of the oldest schools of thought: invest in a concentrated group of world-class companies with the mindset of a long-term business owner,” according to Titan’s webpage.

Seeking to stand out further than other investing brands, Titan provides educational tools and newsletters to their users. Titan may also offer crypto, bonds, international equities and other financial services, putting the company in direct competition with other tech-oriented finance companies like Wealthfront, Coinbase and Robinhood.

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